I have just finished my final major project for my college course. For my project I re-designed some promotional material for Dover Castle. I got in touch with the marketing manager at the castle who gave me some constraints when creating the poster. I found it hard with the constraints but i managed to follow them.
This is my final poster that i designed for Dover Castle.
To protect the brand I had to place the logo onto a plain background. I got this feedback from the marketing manager after i emailed him my designs. I originally had the logo on the patterned background. I got my slogan once I had my basic design. My logo is inspired by the love heart in my design. The target audience that it meets is teenage culture seekers.
These are some of the extra material that I created. This includes a membership card, tickets and flyers.
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